Armstrong seems to appeal to the homeowner, offering landscape design and installation. Their website appears to be more professional, using bold and bright colors and photographs, and they seem more like a well established franchise. They are more of a retail store that also offers contractor services. The overall tone and message of Armstrong is helping home owners have a manicured and well designed landscape for their yard.
Myrtle Creek Botanical Gardens website is more simple and looks as if it’s a family owned, quaint, one of a kind place. They are more of a botanical garden to come and enjoy lunch, coffee, or a tour of the grounds. They seem to appeal to families since they have baby goats and garden activities for children. The overall tone and message of Myrtle Creek is a relaxing place to get away from the city and enjoy a day in the country.